1. What Are Cookies?
Cookies are small text files stored on your device (computer, smartphone, tablet, or other internet-enabled device) when you visit a website. Cookies help websites recognize users, remember preferences, and improve functionality.
Cookies may be either:
Session Cookies
Temporary cookies that expire when you close your browser.
Persistent Cookies
Cookies that remain on your device for a specified period or until manually deleted.
2. Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the operation of our website and cannot be disabled in our systems.
Examples include:
Website security
User authentication
Shopping cart functionality
Form submissions
Cookie consent preferences
Without these cookies, certain website services may not function properly.
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting anonymous information such as:
Number of visitors
Pages visited
Time spent on pages
Traffic sources
Website performance metrics
This information helps us improve our website and user experience.
Examples may include:
Google Analytics
Google Tag Manager
Functional Cookies
These cookies allow the website to remember choices you make and provide enhanced features.
Examples include:
Saved preferences
Language selection
Location preferences
Previously viewed inventory
Advertising and Marketing Cookies
These cookies may be used to deliver relevant advertisements and measure the effectiveness of marketing campaigns.
They may track:
Website visits
Browsing behavior
Vehicle inventory viewed
Advertising interactions
Examples may include:
Google Ads
Meta (Facebook) Pixel
YouTube Tracking Technologies
3. Third-Party Cookies
Some cookies are placed by third-party services that appear on our website.
These providers may include:
Google
Meta (Facebook)
YouTube
CRM and marketing automation platforms
Live chat providers
Financing application providers
We do not control third-party cookies. We encourage you to review the privacy and cookie policies of these providers.
4. How We Use Cookies
We use cookies to:
Operate and secure our website
Remember user preferences
Analyze website traffic and performance
Improve customer experience
Process financing and service requests
Measure advertising effectiveness
Personalize content and promotions
5. Managing Your Cookie Preferences
You can control or disable cookies through your browser settings.
Most browsers allow you to:
View stored cookies
Delete cookies
Block cookies
Receive notifications before cookies are stored
Please note that disabling certain cookies may affect website functionality and user experience.
6. Browser Management Links
You can manage cookies through your browser settings:
Google Chrome
Mozilla Firefox
Microsoft Edge
Safari
Refer to your browser's support documentation for instructions.
7. Changes to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in technology, legal requirements, or our business practices.
Any updates will be posted on this page with a revised Effective Date.
8. Contact Us
If you have questions about this Privacy Policy or your personal information, please contact:
Feroma MotorSport
Main Phone: (559) 582-5501
Dealership Location: 601 E. 7th Street, Hanford, CA 93230